NEW La Mer Moisturizing Soft Cream

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A couple of weeks back, I was delighted to attend my first La Mer Event to preview its latest ‘miracle’ cream – The Moisturizing Soft Cream. Many thanks to Skincare DB for extending this invitation to me.

The Moisturizing Soft Cream is the latest addition to the original Cr¨me de la Mer and other three La Mer moisturizers which are The Moisturizing Lotion, The Moisturizing Gel Cream and The Oil Absorbing Lotion. Each has the same amount of Miracle Broth and benefits delivered in five different texture preferences.

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Launched in 1996, the original Cr¨me de la Mer is said to improve firmness; and lines, wrinkles and pores become less apparent.

Before I go into depth on the five unique textures, let me share with you the story of the Miracle Broth and the legendary Cr¨me de la Mer.

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Half a century ago, aerospace physicist Dr. Max Huber suffered burns in a laboratory accident. Neither medicine nor science offered the benefits Dr. Huber sought, and he began a personal quest to transform the look of his skin. 12 years passed. 6,000 experiments were conducted. Finally, he perfected the precious, nurturing Miracle Broth, which he incorporated into the very first La Mer formula, Cr¨me de la Mer.

A Journey of Nature and Science

Dr. Max Huber discovered Macrocystis Pyrifera, a sea kelp from North American Pacific, as the miraculous resource.

Macrocystis Pyrifera, with fronds reaching as long as two hundred feet, is rich in minerals and has the ability to grow at a rate of two feet a day in the prime growth seasons. With its endless ability to regenerate itself, nourishing properties and the way it formidably retained moisture, sea kelp held promise and hope for healing.

Dr. Huber combined sea kelp with the simplest and purest ingredients — calcium, magnesium, potassium, iron, and lecithin, Vitamins C, E and B12, along with oils of citrus, eucalyptus, wheat germ, alfalfa and sunflower. He developed a unique three to four month biofermentation process that used light and sound to slowly transform the ingredients. The result was the nutrient-rich, precious Miracle Broth which lies at the heart of La Mer.

Dr. Max Huber saw that with regular use, skin renewed itself, becoming soothed and rejuvenated. Over time, firmness improved, skin looked virtually ageless. Lines, wrinkles and pores become less apparent; redness and irritation were visibly reduced. Skin was immersed in moisture, sensitivities soothed, radiance restored.

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Five Unique Formulas, One Miracle Broth

The NEW Moisturizing Soft Cream
Product claim : This luxurious cream delivers miraculous benefits in a supple new texture. It penetrates deeply to replenish moisture and strengthen skin. Renewed and energized, skin looks youthfully radiant.

Cr©me de la Mer
Product claim : Born from the sea, this legendary cream has the power to visibly transform the skin. Firmness improves, lines, wrinkles and pores become less apparent, skin looks virtually ageless.

Moisturizing Gel Cream
Product claim : This ultra-light gel leaves skin feeling deeply hydrated and refreshed, delivering the same radiance, renewal and suppleness that made the original Cr©me de la Mer a legend.

The Oil Absorbing Lotion
Product claim : This deeply hydrating and soothing oil-free lotion leaves skin with a soft matte finish. Ideal for warmer weather.

The Moisturizing Lotion
Product claim : With all the transformational benefits of the original Creme de la Mer, this fluid lotion is ideal for when weather is warmer. Skin becomes softer, smoother and firmer, sensitivities are soothed, radiance restored.

As you can see Cr©me de la Mer has the richest texture and follows by Moisturizing Lotion, Oil Absorbing Lotion, Moisturizing Soft Cream and Moisturizing Gel Cream has the lightest texture of all. Each has the same amount of Miracle Broth and benefits delivered in five different texture preferences.

You can now select the texture that best suit your skin type. I personally like the NEW Moisturizing Soft Cream. It has this luxurious light gel-like creamy texture that doesn’t feel greasy on the skin at all. It glides on the skin pretty easily.

That’s all for today and thanks for reading. See ya soon. :-)

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