First-in-the-World Launch of SK-II STEMPOWER
Many weeks back In May 2012, I was cordially invited to attend an exclusive private SK-II event to preview its latest breakthrough anti-aging line – STEMPOWER. I was delighted to be one of the first in the world to a sneak preview of the new SK-II STEMPOWER, inspired by epidermal root cell research to target multiple signs of aging.
It was held at Jet Quay CIP Terminal (an elite airport terminal at Singapore’s Changi Airport).
Singapore Changi Airport is proud to be the first in the world to launch STEMPOWER, available from 1st June 2012.
In fact about a year ago, Singapore Changi Airport was also the first in the world to launch the 2 SK-II anti-aging products, Wrinkle Specialist and Skin Signature Eye Cream. Click here to read my previous post.
Here’s my passport to travel back 10 years in time!
S$149 for 50g & S$219 for 80g
Available at Singapore Changi Airport from 1st June 2012
SK-II, the leading prestige skincare brand, unravelled its secrets behind youthful beauty that took us (beauty bloggers and media representatives) back 10 years in time. In-depth research into epidermal root cells has led SK-II to discover the root cause of multiple signs of aging such as loss of skin firmness, wrinkles, sagging, loss of radiance, larger pores, loss of hydration and a sallow complexion.
As we age, the activity of epidermal root cells declines, causing loss of skin’s radical firmness. The loss of skin’s radical firmness is one of the root causes of skin aging. Epidermal root cells generate new cells that serve as a reservoir for tissue replacement and the maintenance of normal tissue functions. Which means epidermal root cells are the source of skin’s new life.
When skin cell activation declines, it also leads to the decline in the production of “lift-proteins”, a critical factor in maintaining skin’s ‘springy’ structure and plumpness.
The new SK-II STEMPOWER is an essential daily moisturizer designed to achieve radical firmness that is claimed to make you feel the youthful beauty of 10 years. Featuring the breakthrough Stem-Acanax complex, SK-II STEMPOWER helps to rejuvenate the skin renewal process and restore a radical firmness from the source.
Stem-Acanax is a unique plant-derived ingredient taken from the root of Siberian Ginseng which is harvested from an organic farm in the heart of Korea’s Jeju Island.
SK-II has combined its signature ingredient Pitera and Stem-Acanax to create the SK-II Stem-Acanex Complex.
Through in-vitro research, SK-II Stem-Acanax Complex has been proven efficacious in stimulating epidermal root cells to promote the production of lift-proteins in the skin’s basal layer, which enhances skin’s springy structure and rejuvenates the skin renewal process, a critical factor in improving skin plumpness.
SK-II has also successfully developed a measurement tool, the Ageless Vector, to help women measure their skin’s radical firmness. Leveraging a specially-designed SK-II personalized regimen with SK-II STEMPOWER, 10 years of ‘radical firmness is claimed to be restored in 10 days.
Taro Yamaguchi, SK-II Scientific Communications expert, performing a skin’s radical firmness test on fashion and beauty trailblazer Viola Tan using the Ageless Vector. This new skin image analysis parameter measures the angle of sagging or lack of firmness and the length or directionality of fine lines and wrinkles from the upper to lower cheek.
SK-II STEMPOWER, boasting the SK-II Stem-Acanax Complex, targets the source of skin’s beauty to improve 10 signs of aging (loss of firmness, dryness, fine lines and wrinkles, sallow complexion, lack of resilience, visible pores, sagging, lack of radiance, roughness, loss of tightened facial contours).
A test was performed and 95% of users agreed that their pores were less visible the next morning; 93% of users agreed that they could regain 10 years of beauty back in 10 days; while 100% of users agreed that they felt a new level of firmness as skin was renewed in 2 weeks.
Availability & Pricing
The new SK-II STEMPOWER, retailing at S$149 for 50g and S$219 for 80g, is currently available at Perfumes & Cosmetics stores @ Changi Airport Transit Area from 1st June 2012.
This August, SK-II will be launching 2 new additions to its STEMPOWER series – SK-II STEMPOWER Rich Cream and SKII STEMPOWER Cream Compact Foundation. Both products will be available at all SK-II counters in Changi Airport as well as at domestic counters from 15th August 2012.
Formulated with a high concentrate of the SK-II Stem-Acanax complex, new STEMPOWER Rich Cream addresses severe skin signs of aging and make you feel radical firmness in 10 days. STEMPOWER Rich Cream is powered by the SK-II Stem-Acanax Complex which contains Stem-Acanax and Pitera and has 49% more (comparing to STEMPOWER) of skin conditioning ingredients that protect skin from severe environment conditions and skin signs of aging.
Another upcoming product, STEMPOWER Cream Compact Foundation with SPF 20 PA++ is formulated with the essence ingredients of SK-II STEMPOWER to create a lively rosy complexion, and restore radically firm and youthful look.
Lastly, last Friday I’ve attended the launch event for SKII Men at Avalon MBS. I will be doing a post on that, stay tuned.