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Japanese women are known for their smooth, healthy and glowing complexion. Generally, most Japanese women tend to appear much younger than their actual age. Thanks to their genes, diet, lifestyle and skincare products they’re using. I have to confess I’m a pretty big fan of Japanese skincare products.
I was recently invited to an exclusive media launch event by Luxasia to be introduced to a new Japanese brand that will be arriving in Singapore soon.
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Introducing ALBION
ALBION, founded in 1956, is one of the largest and most prestige cosmetics Japanese brands in Japan. It is claimed to be the most preferred skincare brand among Japanese cosmetic users. It has won numerous awards including “Hall of Fame” for their emulsion, lotion and oil. ALBION is proud to maintain a Top 10 Ranking in Japan department stores.
ALBION carries 4 signature series that range from EXAGE, INFINESSE (not available in Singapore yet), EXCIA and EX-VIE (the highest range). And 2 additional whitening series under EXAGE and EXCIA separately.
ALBION is probably the first in the beauty industry to introduce first whitening product “Milk Lotion White”, which was created in 1965.
ALBION Skincare will be exclusively launching at Takashimaya Beauty Hall from September 2012.
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ALBION Skin Conditioner Essential
ALBION is also famously known for its signature toner – Skin Conditioner Essential.
ALBION believes that to achieve a healthy and beautiful skin, our skin metabolism has to run smoothly. Formulated with original ingredient “concentrated Coix lacryma-jobi (Job’s tears) extract”, Skin Conditioner Essential is able to enhance skin’s self-recuperative capacity, restore metabolic rhythm to a normal state, and keep skin in healthy condition.
It’s key ingredient, Job’s tears extract, is grown in the cold region at northern Hokkaido. Clockwise from right : Job’s tears seeds (1), unshelled Job’s tears grain (2) and blasted Job’s tears grain (3).
Action on skin :
- Corneous cell metabolism regulation (Deeps metabolic rhythm normal)
- Anti-inflammation (Suppresses inflammation and wards off problems)
- Whitening (Curbs melanin production)
- Antioxidant (Eliminates free radicals)
- Immunoregulation (Restores immune function and puts skin in healthy condition)
- Moisturization (Enhance moisture retaining ability)
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