All posts in Watsons Brands

Preview Fun & Chic Beauty Products Under Watsons ‘My Vanity Box’


In October 2011, Watsons is proud to bring you a whole new shopping experience with their new addition ‘My Vanity Box’, a chic beauty shelf which offers a dramatic array of Watsons’ latest beauty products.

Two weeks ago, I’ve gotten to attend a private intimate party to preview an unique selection of the new and interesting beauty products exclusively available only at Watsons‘ ‘My Vanity Box’.

It was held in one of the cozy rooms at The Sultan Hotel. The bed is actually placed on the roof attic area. Nice!

‘My Vanity Box’ is something that you wouldn’t want to miss if you happen to step inside any of these 5 exclusive Watsons storesNgee Ann City, Bugis Junction, Jurong Point, IMM Building and Holland Village. In fact, I was pleasantly surprised by these exciting and fun beauty products from bizarre lip tattoos, dainty paper lashes, dramatic flirty falsies to fun colored nail polishes, all from around the world!

I actually have a fun time trying these cool products! These beauty products are definitely a great gift for our loved ones this coming Christmas!


Star Lash Eyelashes – S$8.90 to S$26.90

You can now create a dramatic look with these flirty, sexy lashes from Star Lash. These premium hand-made eyelashes are made from the best synthetic for maximum comfort and ultimate durability!

Each Star Lash set is actually re-usable for more than 10 times! Prices range from S$4.90 to S$9.90 for accessories and from S$8.90 to S$26.90 for Star Lash Eye Lashes.

These falsies are soft and light to feel like your natural lashes! Even the bands are soft and comfortable to wear.

Here’s the first product I’ve tried, white feathers falsies on my right eye. It doesn’t look good on me and my upper eyelid looks heavier. I guess I need to wear a heavier makeup with this falsies.

Decided to try the classic black feather falsies instead…

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Watsons’ Latest Collagen Skincare Range


Last week, I’ve received a range of latest Watsons skincare products which key ingredient is Collagen. The collection is plentiful that ranges from Intensive Renewal Facial Treatment, Sleeping Mask, Peeling Cleanser to Body Lotion. This new Watsons Collagen Skincare Range is now exclusively available at all Watsons Personal Care stores from an affordable S$3.90 to S$21.90.

Watsons, Asia’s #1 health and beauty retailer, is proud to announce that 24 year old Hong Kong starlet Tse Ting Ting, sister of award winning actor Nicholas Tse, as the brand ambassador of this new Collagen skincare range.


The Importance of Collagen

Collagen is a structural protein that provides both support and elasticity for your skin. Approximately 80% of our skin is made of collagen and it is one of the most important features that contribute to a youthful appearance. As we age, the body’s ability to produce that vital support structure slows down and our skin begins to sag, forming lines and wrinkles. Therefore, collagen in skincare formulation plays a crucial role in skin health as it maintains skin’s firmness.


Watsons Collagen Skincare Range – S$3.90 to S$21.90

Watsons Collagen Skincare Range is specially formulated to ensure that your skin receives the maximum care it needs for a rejuvenated and healthier appearance. Its main ingredient, deep sea fish collagen imported from Germany, together with other ingredients provide all-round nourishing treatment and help supplement skin with moisture to offer skin renewal.

This new improved formula contains 10% more collagen for better skin absorption and elasticity. It is claimed that the collagen has been broken down to bioactive molecules by advanced technology that reaches deep within the skin to increase skin’s resilience and flexibility.

Here’s a peek at the range of products I’ve received…

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Watsons Introducing Life Nutrition Core Essentials Range


Watsons, Asia’s #1 beauty and health retailer, is proud to launch a new health supplement brand from the USA – Life Nutrition.

Life Nutrition, since 1996, brings to you the most up-to-date and scientifically proven formulations that is designed to develop the most effective ‘all-in-one’ supplements to cater to the core essentials for men, women and children.

Life Nutrition sources around the globe in search of potent and often rare ingredients to create powerful nutritional supplements like its signature Core Essentials Range to promote a more fulfilling and vibrant lifestyle.

In addition, Life Nutrition has recently abandoned PET bottles which leave a large carbon footprint on the world and switched to using only recycled and recyclable materials for their bottles which are lighter and easier to carry around.

The range will be available at selected Watsons stores (see below) from October 2011 at affordable prices from $29.90 to $49.90!


1. Life Nutrition Organic Acai Berry with Pomegranate – S$49.90 / 60 vegicaps

This vitamin-rich supplement contains high antioxidants Acai Berry and Pomegranate that effectively boosts your health and overall well-being. Acai Berry, loaded with high ORAC antioxidant power, is equivalent to 56 times of red grapes and 22 times of blueberries. This supplement also enriched with Vitamin C, Folic Acid and Pomegranate.

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Review – Watsons Bamboo Vinegar & Milk Exfoliating Foot Mask


Do you know many men are attracted to beautiful feet? They especially feel impressed when a woman simply move and flaunt their beautiful feet in front of them. Many men may feel embarrassed by having a female companion with cracked skin or blisters, and worst with odor!

Hence, having a well-maintained feet is essential, not only for yourself but also for people around you. And if your feet are suffering from blisters, corns and severely cracked heels, it is a telltale sign that your feet are desperate need of attention.

Here is something home-use all-in-1 exfoliating and moisturizing foot treatment for your neglected feet. Isn’t it great to pamper your feet at the comfort at your home?

Watsons Bamboo Vinegar & Milk Exfoliating Foot Mask, a Watsons House Brand product, is designed to help soften dry and cracked skin, relieve calluses and eliminate odor. It also helps to moisturize, nourish and repair skin.

This convenient and easy to use Watsons Bamboo Vinegar & Milk Exfoliating Foot Mask is formulated with Bamboo Extract, Salicylic Acid, Milk Protein, Ginger Root and Aloe Vera Extracts.

Each box comes with 2 pieces of masks and adhesive tapes.

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Watsons Adopt Breast Cancer Foundation In Pink Ribbon Program


This October, Singapore’s leading health & beauty retailer Watsons is proud to adopt the Breast Cancer Foundation (BCF) as their official charity again. Aiming to raise $100,000 for BCF this time, Watsons will undertake 3 breast cancer awareness initiatives, namely the selling of BCF pink ribbon pins and the giveaway of BCF Breast Books; the Watsons’ Pink Shelves Program to be launched on September 22, and the Watsons Pink Ribbon Walk 2011 on October 1 which will kick start Breast Cancer Awareness Month in October.

Breast cancer has remained the number one cancer killer for women in Singapore. On average, approximately 1,492 women are diagnosed with the disease annually, with at least 354 lives claimed every year.

BCF programs aim to raise awareness for the early detection of breast cancer so that chances of recovery are significantly enhanced. It also increases the chance of survival before the disease becomes life threatening. Regular breast self-examinations and going for annual mammograms are the first steps women can take to be in control of their breast health.


Watsons Pink Ribbon Walk cum Carnival 2011

The Watsons Pink Ribbon Walk and Carnival 2011 will take place on October 1 at Marina Bay at 6pm, where Watsons will officially launch their 2011 campaign against breast cancer.

For more details of the Watsons Pink Ribbon Walk 2011, visit the Pink Ribbon Singapore website at


Watsons Pink Shelves Program

Watsons will also launch the Watsons Pink Shelves program in 40 selected Watsons stores from September 22 to November 16, 2011 in collaboration with its four partners; Brands; Johnson & Johnson, L.D. Waxson and Procter & Gamble, to raise funds for BCF.

Watsons Pink Shelves will include products from their four suppliers and its sub-brands:

  1. Brand’s — Brand’s Essence of Chicken, Brand’s Inner Shine Prune Essence, Brand’s Sugar Free Bird’s Nest, Brand’s Birds Nest with Rock Sugar, Brand’s Alpha Vision Bilberry with Vitamin A and Zinc, Brand’s Alpha Shield Chewable C Double Action
  2. Johnson & Johnson — Carefree, Clean & Clear, Johnson Baby, Johnson & Johnson, Listerine and Neutrogena.
  3. L.D. Waxson – Bio-essence, Ebene, Ginvera, Grorich and Nugeno Men.
  4. Procter & Gamble – Clairol Herbal Essence, Gillette, Pantene, Head & Shoulders, Olay, Oral B, Tampax and Whisper.

For every product purchased from these sub-brands, ten cents will be donated to BCF.


BCF Pink Pins / Donation Boxes / Booklets

Watsons customers can also show their support for the cause by buying BCF pink ribbon pins priced at $5 each at any of the 105 Watsons stores. There will be BCF donation boxes placed at the counters as well.
Customers can also pick up the BCF Breast Book, which contains information about breast cancer and a step-by-step guide to breast self-examination, at the 30 Watsons pharmacy outlets.


Watsons and Breast Cancer Foundation thank you for your support!


Watsons – Superdrug Swiss Apple Overnight Skin Renewal Serum


Have you heard of the rare Swiss apple? In the recent years, this rare Swiss Uttwiler Spatlauber apples has been hailed as the next big breakthrough anti-aging ingredient. Some cosmetics companies have already started promoting this “super apple” as the next best revolutionary wrinkle fighter. This rare apple is rumoured to be favored by celebrities such as Michelle Obama, Helen Mirren and Jennifer Lopez.

I first encountered this ingredient when I recently attended a preview event on Lancome Hypn´se Precious Cells Mascara that contains this ingredient too.

This rare apple, originating from the Uttweiler Spatlauber, lasts months longer than other varieties and if the tree’s bark or unpicked is punctured, it appears to heal itself like human skin. This ingredient boosts the vitality of human skin stem cells, protects them from stress and helps to defend them against UV damage as well as decreasing appearance of wrinkles.

A few weeks ago, I have gladly received a new product Superdrug Swiss Apple Overnight Skin Renewal Serum from Watsons Singapore that is formulated with extracts from Swiss Uttwiler Spatlauber apples. This serum is claimed to help minimize the appearance of fine lines and wrinkles in just four weeks! It has recently been launched in July 2011 and is exclusively available at selected Watsons stores at an affordable price of S$29.90.


Superdrug Swiss Apple Overnight Skin Renewal Serum – S$29.90 / 30ml

Developed by scientists at the Mibelle lab in Switzerland, Superdrug Swiss Apple Overnight Skin Renewal Serum utilises the vitality of the Apple Stem Cell wonder ingredient to help promote a radiant and youthful-looking skin through the protection and regeneration of skin cells. Scientists have claimed that this miracle ingredient has the ability to reverse skin aging, increase the lifespan of human cells and even aid hair growth.

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Review – DHC Mild Touch Cleansing Oil & DHC Pore Essence


Just a while ago, I was delighted to receive a hand delivery from Watsons Singapore and it contains a couple of beauty products that I’m actually quite curious to try out.

Here’s a peek of what I have received – DHC Mild Touch Cleansing Oil, DHC Pore Essence, SuperDrug Swiss Apple Overnight Skin Renewal Serum, Watsons Bamboo Vinegar & Milk Exfoliating Foot Mask, Avalon Organics Biotin B-Complex Thickening Shampoo and Conditioner. These products are exclusively available at selected Watsons stores in Singapore. (read below for store locators)

So let me start with the ones that interest me most, the newly launched DHC Mild Touch Cleansing Oil and DHC Pore Essence.


DHC Mild Touch Cleansing Oil – S$37.50 / 150ml

Due to the popular demand of the bestselling botanical DHC Deep Cleansing Oil, DHC has specially created a milder version DHC Mild Touch Cleansing Oil that helps to effectively remove dirt and impurities while maintaining skin’s moisture levels.

It is formulated with natural Lavender Essential Oil, Plural Amino Acid and Moringa Seed.

It is believed that skin problems such as clogged pores and skin irritation can occur if makeup and impurities are not properly removed, which I fully agree with it! DHC Deep Cleansing Oil solves this problem without stripping off your natural moisture.

This new mild cleansing oil actually contains 2 types of cleansing contents – regular cleansing ingredients and gemini amphiphilic cleansing ingredients. While regular cleansing ingredients contain water and oil dissolvable contents, gemini cleansing ingredients are oil in water emulsions. This helps the latter fulfill both “powerful cleansing” and moisture effect” simultaneously by enabling both oil and water contents to merge together.

In addition, this revolutionary formula disperses oil into ultra fine emulsion, causing makeup and impurities to rise to the surface while preventing re-absorption.

Hence, it is claimed that even the thickest makeup can be removed easily. I decided to do a test to see if the claim is true. Yes, this mild cleansing oil actually removes the permanent makeup effortlessly.

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Watsons’ New Avalon Organics Essential Lift Skincare Collection & Elixir Hair Care Range


I have recently attended a Watsons event to preview two latest Avalon Organics range of products – Avalon Organics Essential Lift Skincare Collection and Avalon Organics Elixir Hair Care Range.

Frankly, I’m not very well-versed with organic products and I hardly use them either. In the recent years, organic products have been very popular among conscious users. The organic products are usually FREE from harsh synthetic ingredients, chemicals and artificial fragrances. Organic products use plants and herbs that are grew organically; and they are claimed to be safe to use even on sensitive skin too.

So far, I have only tested organic shampoos but I’ve yet to test any organic skincare products. Due to my delicate and sensitive skin, I’m actually quite conscious with products that contain natural skincare ingredients such as citric acid, lemon, lavender and some natural fragrance oils. But if you are a fan of organic and doesn’t like anything synthetic or chemicals, then organic products may be ideal for you.


About Avalon Organics

Avalon Organics is a leading natural cosmetic and personal care brand based in USA. Since 1994, they have created exceptionally pure and effective beauty products based on natural and organic botanicals & essential oils. All products are formulated without parabens, artificial colours or fragrances. They are non-toxic and not tested on animals.


Avalon Organics Essential Lift Skincare Collection

Avalon Organics, one of the exclusive brand by Watsons, has recently launched their newest organic anti-aging skincare range - Essential Lift Skincare Collection.

This range is formulated with over 70 oceanic minerals that are claimed to provide natural lift with deep hydration.

This exclusive complex draws out moisture from deep within the skin to plump and firm dehydrated surface layer skin cells. As the products are free from parabens, artificial colors or fragrances hence they are believed to be pure, safe and effective.

The range contains these ingredients that are claimed to provide certain benefits : Organic Ginseng Root Extract and Irish Moss to tone and tighten skin; Organic Aloe Vera Juice and Lemon Peel Oil to refresh and clarify skin; Organic Jojoba Seed Oil and Organic Oat Kernel Extract to soften and tighten skin; and Organic Essential Oils to promote circulation and revitalize skin.

The range is now available at selected Watsons stores with prices ranging from S$15.90 to S$31.90.


Avalon Organics Essential Lift Smoothing Cleanser – S$15.90 / 177ml

Product Claim : A luxurious moisturizing creme cleanser that detoxifies skin by drawing out impurities and gently exfoliating dead skin cells. Nutrient-dense ocean minerals help nourish skin to strengthen its underlying support for a smoother and brighter appearance.

Verdict : Do not expect this cleanser to lift the skin as sagging skin is not about collagen loss but more of a loss of elastin which is impossible to repair with this cleanser. This cleanser contains a handful of ingredients such as lemon, lavender, linalool and citric acid that may be irritating to some people.

This creamy light greyish green cleanser effectively removes light makeup and dirt without stripping off my natural moisture and my skin doesn’t feel tight at all.


Avalon Organics Essential Lift Fortifying Toner – S$15.90 / 177ml

Product Claim : Formulated with essential minerals and organic essential oil, this alcohol-free moisturizing toner helps to stimulate micro-circulation for a lifted and more contoured effect.

Verdict : Although this toner is free of alcohol, paraben, harsh preservatives, synthetic colors or fragrances but it does contain a couple of ingredients such as cedar bark, lemon, balsam and lavender that may be irritating for some people.


Avalon Organics Essential Lift Firming Moisturizer SPF 15 – S$29.90 / 57g

Product Claim : Lift, tone and hydrate your face, neck and d©colletage with this ultra-light, mineral-enriched SPF 15 day creme. This mineral sunscreen help protect skin from visible signs of premature aging, including loss of resiliency and firmness.

Verdict : This daytime moisturizer with SPF 15 provides broad-spectrum protection with Zinc Oxide at 8.5%. It contains a few ingredients such as lemon, rosemary, lavender and linalool that may cause irritation to some people.

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New DHC Mild Touch Cleansing Oil & DHC Pore Essence


DHC Introducing the new DHC Mild Touch Cleansing Oil & DHC Pore Essence

DHC, Japan’s #1 direct mail skincare brand and leading provider of high-quality products, is proud to introduce a simple yet effective two-step approach to beautiful skin – DHC Pore Essence and DHC Mild Touch Cleansing Oil.

These two newest products in the DHC family, enriched with natural ingredients, are now exclusively available at selected Watsons stores.

Both products are coloring, paraben and alcohol-free.


DHC Mild Touch Cleansing Oil – S$37.50

Due to the popular demand of DHC Deep Cleansing Oil, Watsons has once again specially brought in DHC Mild Touch Cleansing Oil, a milder version that effectively removes dirt and impurities.

Proper cleansing is one of the most important step for a healthy-looking skin. Do you know that skin problems such as clogged pores and skin irritation can occur if make-up and impurities are not properly removed?

The newest DHC Mild Touch Cleansing Oil, enriched with natural Lavender Essential Oil, is claimed to solve this problem while maintaining skin’s moisture levels.

It contains two types of cleansing contents — regular cleansing ingredients and gemini amphiphilic cleansing ingredients. While regular cleansing ingredients contain water and oil dissolvable contents, gemini cleansing ingredients are oil in water emulsions. This helps the latter fulfill both “powerful cleansing” and “moisture effect” simultaneously by enabling both oil and water contents to merge together.

Furthermore, this revolutionary formula disperses oil into ultra fine emulsion, causing makeup and impurities to rise to the surface while preventing re-absorption. It guarantees that even the thickest make-up can be removed easily!

It is also formulated with hydrating ingredients such as Plural Amino Acid and Moringa Seed that help strengthens skin’s functions for a fresh and hydrated complexion.


DHC Pore Essence – S$58.50

Are you troubled with having enlarged pores? Visible pores are unsightly as skin appears less smooth and is also easily clogged up by dirt and impurities.

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British High Street Brand Superdrug Is Now Available At Watsons Singapore!


Superdrug has finally arrived in Singapore! Watsons Singapore is pleased to announce that British high street brand Superdrug, which is part of the A.S. Watson Group, is now exclusively available at selected Watsons stores.

Superdrug, Britain’s second largest beauty and health retailer, will be launching the all new Vitamins Range which contains five essential supplements, ranging from chewable vitamins for kids to multivitamins for the over 50’s, all at unbeatable prices ranging from $9.90 to $14.90!


Essential Vitamins For Our Body

Many doctors believe that when we fuel our body with healthy supplements, we obtain energy, growth and renewal. Supplemental vitamins and nutrients are a necessary part of maintaining good health and we cannot consume sufficient vitamins and minerals just by eating food. It is because our bodies do not have the capability to produce its own vitamins and certain essential nutrients; hence it is extremely important to add on supplements in our daily life, in order to ensure proper body functioning.

Vitamins help to improve cell communication, strengthen tissues and reduce free radical damage. Watsons understands this perfectly with the launch of Superdrug Vitamins, offering consumers with health supplements which nourish both internally and externally.

All Superdrug Vitamins are free from gluten, yeast, artificial colors, flavours and preservatives. What’s more, Superdrug Vitamins are packaged in five distinctive and hip colours.


About Superdrug

Founded in 1964, Superdrug is the United Kingdom’s second largest beauty and health retailer, with over 900 stores in the UK and Republic of Ireland.

Part of the AS Watson family, Superdrug is committed to bringing everyday accessible beauty to every high street in the United Kingdom at unbeatable prices. Superdrug offers customers exclusive products they won’t find in any other stores, as well as its own brand ranges and exclusive launches from the world’s biggest beauty brands.


Introducing British High Street Brand Superdrug Vitamins


Chewable Vitamin C – S$9.90 / 500mg / 60 tablets

If it’s a challenge to swallow your pills, then try Superdrug Chewable Vitamin C! Vitamin C helps protect the body’s tissues against cell damage caused by harmful free radicals, while maintaining the body’s natural defence mechanism and promoting healthy skin. Suitable for both vegetarians and vegans, this chewable supplement is recommended to be taken once daily.


Calcium + Vitamin D – S$9.90 / 60 tablets

As we age, our bones lose density, hence it is important to take calcium supplements. Superdrug Calcium + Vitamin D contains Calcium and Vitamin D which strengthen each other to improve bone health. Vitamin D helps the body absorb calcium from foods like eggs, milk and cod liver oil. Suitable for vegetarians, this supplement is recommended to be taken twice a day.

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