In May 2013, Shu Uemura has introduced NEW Gloss Unlimited! Fresh, playful colors in a range of 24 exclusive shades to accompany you on any adventure!
For this NEW Gloss Unlimited, Shu Uemura engineers a breakthrough shape memorizing technology that gives an enduring mirror shine to lips. The new formula delivers perfect shine that stays on lips longer, even when lips are on the move.
In addition, Gloss Unlimited smoothens lip surface and enwraps lips with moisture and is now available in 24 new shades in 3 textures, including 6 professional modulator colors that can be used on top or below your regular lip stick or lip gloss to add different nuances to your everyday make up.
In one glossy stroke, professionals and beauty fans alike can push lip statements to the limit masterminding artistic high shine canvases of color.
Shu Uemura sparked a cosmetic industry phenomenon in 2006 by introducing revolutionary pigments that gave lips perfect color fidelity and vividness. By maintaining the inorganic core and the organic pigment shell, hybrid pigments provide pure, luminous color payoff. Colors burst with intensity and high color fidelity, so the formula looks the same in the package as on your lips, regardless of your skin tone.
Gloss Unlimited‘s base is a clear formula blend of carefully selected pastes and oils. The improved transparent base aids the luminosity and color purity of each pigment and pearl.
High-powered 3D elastic gel network envelops lips. When the gloss surface is disturbed with pressure of friction, it automatically repairs its smooth surface, and recreates lasting shine.
For the ultimate beauty adventures, this gloss range introduces a new innovative applicator for professional results. With a simple move, your beauty is enhanced with luminous, mirror-shine lips.
A circle shaped design traps the suitable amount of gloss for smooth, ample, even coverage with just one stroke.
Skin Loving Formula
• Moisture Active Complex contains 3 active ingredients that have nourish and protect properly.
• New lotus flower extract protects from external aggression.
• Hyaluronic spheres keeps hydration for long time.
• Ceramide is family of lipid molecules composed of sphingosine, call membrane lipid, and fatty acid. It acts as signaling to molecules for a number of cellular functions and limits skin dehydration.
• Botanicals Oils – newly incorporated enriching ingredients condition and soften. Vegetable derived emollient paste and oils are extracted and processed from repressed, olive, caster and sunflower providing a strong protective feeling to lips and rich moisturizing sensation.
NEW Gloss Unlimited offers a more beautiful array of our popular pink-coral-beige shades wide variety of hues, and an addition of 6 unique artist modulator colors for unlimited color creation.
Clear – Creamy color with lacquered shine no pearls
AT50C, AT60C, RD20C, PK20C, PK50C, PK70C and OR10C
Shimmer – Subtle & delicate sheen
AT30S, PK30S, PK60S, CR10S, CR20S, ND10S, BG10S, BR10S, WN10S and WN20S
Glitter – Strong sparkles and shimmers with no dullness
AT20G, PK40G, CR40G, RD10G and BG20G
Artist modulator colors “plus-on”
AT20G dazzling gold
Gold glimmer to revive your favorite shade for a night out. Use on top of another color to add a dazzling veil of glimmering gold. Use on middle of lower lip for a plumping effect.
AT30S nuance blue
Clear with subtle undertone to accentuate other colors. Gloss over another color to add a translucent bluish tone with indescent pink pearls.
AT50C darling orange
Bold, vivid orange that drenches lips in juicy color. Apply as a base before your usual gloss. Best for yellow or tanned skin which dulls pink tones.
AT60C flash pink
A cute pink flash for layering and a plumping effect. For a lovely and feminine finish, layer on top of another color on the center of lips to accentuate with a plumped-up appearance.
During the recent preview event, I was glad to have selected 4 of my favorite shades and 3 of them are artist modulator colors (from top) : AT50C, AT60C and AT30S. The last shade WN10S is a shimmery color.
During the event, I have volunteered myself to get my lip beautifully painted with Gloss Unlimited by Shu Uemura’s trainer. She applied duo colors – RD20C (pink) on my upper lip and CR10S (orange) on my lower lip – over two matching lipsticks.
Gloss Unlimited, priced at S$33, is now available at all Shu Uemura stores from 1st May 2013 onwards.