DFS Galleria Singapore, the luxury retailer catering to the traveling public, has gone through a major refurbishment for a year and has recently launched its newly revamped Beauty Hall that occupied the whole of level one.
Recently, I was exclusively invited (chauffeured in a limousine cab ) to a personalized media tour of the newly opened DFS Galleria Beauty Hall and to experience the first-ever Beauty Concierge service in Singapore.
Located at Scotts Road and is only 5 minutes walk to Singapore’s main shopping area at Orchard Road, this huge 15,000 sq ft Beauty Hall offers a whole new experience of shopping for cosmetic and skincare products.
You can find an impression collection of more than 50 well-known beauty brands in the market at DFS Galleria Singapore.
Some prestige brands such as Lancome, La Mer, Estee Lauder, Clinique, Shu Uemura, Kiehl’s, Guerlain, L’Occitane, MAC, Dior and Clarins are individually situated in a unique ’boutique-like’ concept space. Each exclusive space is beautifully designed with its own identity and branding.
I actually like the idea of these ’boutique-like’ concept stores that allow customers to shop comfortably and receive exclusive attention.
You can find exclusive brands such as the new-in-the-market Giorgio Armani Beauty Cosmetics that is currently only available at Beauty Hall DFS Galleria; and Helena Rubinstein that is only available at DFS Galleria and Changi Airport.
One of the must-try Giorgio Armani Beauty Cosmetics products is the Eyes To Kill Silk Eyeshadow!
The new additions to the Beauty Hall are Benefit, Bobbi Brown, Kiehl’s and La Mer.
Looking for a new fragrance for your loved ones? Here’s the perfume section that offers a extensive range of fragrances and I bet you will be able to find a right scent for your loved ones.
Situated right in front of the Beauty Hall entrance is the In-Store Promotion Event area, where beauty brands can hold their private events and workshops in the cozy area.
DFS Galleria Beauty Hall actually offers great exclusive travel packs that are not available at any retail stores in town. You can only get these exclusive travel pack sets either at airport or Beauty Hall DFS Galleria.
DFS Galleria Singapore, also known as DFS Galleria Scottswalk, offers a unique Beauty Concierge service that is first-of-its-kind in Singapore. The complimentary beauty services are designed to provide a highly personalized experience for customers to enjoy premium beauty treatments in privacy.
The Beauty Concierge Specialists are able to make product recommendations from a wide range of beauty offerings at Beauty Hall to suit your skin needs, based on your skin type, concern and your preference. They are also highly trained in providing the following services :
- Personalised skin consultation
- Signature skin treatments
- Therapeutic hand massage
- Eyebrow shaping
- Makeovers (including the use of airbrush make up technology
- Makeup workshop & techniques
Eileen, one of the Beauty Advisors for Beauty Concierge, attended to me and before making the product recommendation, she first did a skin analysis on my skin.
The results are rated based on a comparison of 100 women around my age group. So for example when I get 94% for UV Spots, it means I have lesser UV spots than other 93% of women around my age group. The higher the mark it is, the better my skin condition is. And here’s my results :
UV Spots 94%
Brown Spots 97%
Thanks to the skin analysis and Beauty Advisor, I get to learn more about my own skin condition and problem. Thankfully, it’s never too late. I didn’t realize I’ve actually over exfoliated my skin with too much AHA and that causes my skin becomes dehydrated. And that result with low rating on “Texture and Wrinkle”. The close up image has shown that I have abundance of fine lines around the check and nose areas. OMG! I actually didn’t notice it before. These fine lines are due to dehydration and if I do not take good care right now, they may eventually turn into wrinkles later.
Upon the skin analysis, I was treated with a trial skin treatment using some of the recommended products and with a DFS signature massage that helps improve blood circulation and face lifting.
The personalized beauty concierge and skin analysis services are FREE OF CHARGE to everyone and by appointment only. To book an appointment, please call +65 62298107. Other complimentary services at DFS Galleria include custom engraving service (engrave name or message on beauty products), hand massage (20 mins), full makeover (45 mins), eyebrow shaping (20-30 mins), anti-aging facial (15 mins) and radiance facial (15 mins).
And after the skin treatment, I got to try some Giorgio Armani cosmetics products such as the makeup base (S$63), the Luminous Silk Foundation (S$73) and the lip gloss (S$43). I actually like the light sheer texture of the Luminous Silk Foundation that gives a complete flawless and radiant finish.
DFS Galleria Scottswalk Store is located at Scottswalk 25 Scotts Road. Telephone: +65 6229 8100.