Laura Mercier Cosmetics Now At Sephora Singapore

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This April 2012, I was delighted to attend 2 exciting launch event to preview 2 amazing make up brands – LAURA MERCIER and BECCA – which were launched in early April and end April respectively.

The LAURA MERCIER event was held at Sephora outlet @ Ion Orchard where all the well-known cosmetics brands can be found.

LAURA MERCIER is exclusively available at all Sephora Singapore stores from early April 2012.

LAURA MERCIER Cosmetics, Skincare, Body & Bath and Fragrance was founded by Laura Mercier (a world-renowned makeup artist) in 1996 and it is now available in almost 1,122 stores in 27 countries at stores including Neiman Marcus, Saks Fifth Avenue, Nordstrom, Bloomingdales, Sephora and many others.

“Before applying any colour, I always prepare the skin first. I create a fresh canvas with a flawless finish.” – Laura Mercier

Laura’s current clients include Madonna, Sarah Jessica Parker and Julia Roberts, Susan Sarandon, Isabella Rosellini, Brooke Shields, Ellen Barkin, Celine Dion, Meg Ryan, Ashley Judd, Meryl Streep and Julia Ormond.

LAURA MERCIER philosophy revolves around The Flawless Face – the concept that making skin look perfect is the first and foremost important thing a woman can do to achieve a great look. Laura believes that a flawless look begins with a fresh canvas, and each product has been specially developed to allow every woman to achieve an incredibly even, smooth, natural-looking complexion.

During the event, LAURA MERCIER‘s brand ambassador Tayaba Jafri (Director of International Artistry & Promotions) took us step by step through a full make up application using a range of LAURA MERCIER products.

She shared with us LAURA MERCIER’s 4 simple steps to the flawless face.

Step 1 : Prime The Skin

LAURA MERCIER is proud to be the first to introduce primer. Foundation Primer, creates the perfect canvas for makeup application. Primer is important as it ease the application of foundation and helps create a barrier between foundation and skin. It even out skin tone, help your makeup stay on longer and absorb oil.

Step 2 : Apply Foundation

Laura believes makeup should look as natural as possible, which is why Laura Mercier created a luxurious collections of Foundations and Tinted Moisturizers in a rich range of shades and finishes.

Step 3 : Conceal

Laura never goes anywhere without concealer – her award-winning Secret Camourflage completely covers imperfections.

Step 4 : Set With Powder

For a look that lasts all day, Laura recommends setting makeup with Loose Setting Powder.

The LAURA MERCIER line has received numerous accolades from customers and magazine editors that include InStyle’s 2008 & 2009 Best Beauty Buys included Tinted Moisturizer , Secret Camouflage and Oil Free Foundation.

I’m delighted to receive a Flawless Face Kit worth $240 upon the event. I will share more details about the LAURA MERCIER’s “4 Steps To Flawless Face” on my next LAURA MERCIER post.

LAURA MERCIER’s brand ambassador Tayaba Jafri demonstrated the correct way to apply loose powder using a puff.

Tayaba also demonstrated the benefit of setting your makeup with loose powder. The lipstick line (on the left) that is set with loose powder doesn’t smudges at all.

Learn from Tayaba on how to apply eyeliner with a flat brush. How I wish to have her skillful pairs of hands.

How to start : first spray the flat brush with water and after which stir it on the dark black powder eyeshadow and you are ready to go.

LAURA MERCIER offers a wide range of colors for cheek, eye and lip.

Here are some of the skincare products that LAURA MERCIER offers.

That’s all for today and thanks for reading! Do stay tuned for my next LAURA MERCIER post which I will go in depth on the LAURA MERCIER’s 4 simple steps to the flawless face. See ya! ;-)

For latest updates on LAURA MERCIER, do visit their Facebook page at : facebook.com/lauramerciercosmeticsSG

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